January 25, 2020

Reported research results rarely tell a true story

Way back in the dark ages, when I was in graduate school getting a master’s in communication, the subject of opinion research so interested me that I developed and conducted a survey for my master’s project. The result of that intense effort has been my enduring interest and unmitigated skepticism about polls and other studies […]

[Video] Bill Lublin Succeeds by Showing LSSMCers How NOT to #fail

A wonderful presentation by Social Media Marketing Institute CEO, Bill Lublin, on the Top Five Ways to #Fail in Social Media. Here’s the full video of the speech. Add your favorite takeaways to the comments section below….

Buyers ask, ‘Who needs brokers anyway?”

More and more folks searching for a new home are bypassing real estate brokers. According to research (shown in the table above) by the National Association of Realtors, 38 percent of buyers found the home they ultimately purchased from a sales agent last year. Contrast that statistic with

Eat & Learn: Social Media Maven Bill Lublin speaking at LSSMC dinner on June 8th

Want to learn the right way to do social media? Learn from the mistakes of others. (And have a great meal while you’re at it.) Announcing the June meeting of the Lucky Strikers Social Media Club. This month’s topic & speaker: 5 Ways to #Fail at Social Media We are fortunate to have one of the […]

Can’t afford to go to BlogWorld NYC? You can now: Last second discounts

Due to a good friend of mine and my (as well as Lucky Strikers’ love of blogging) I have secured some discount codes for the BlogWorld going on tomorrow through Thursday.  Here they are:   healyVIP – will get you 50% off of the expo pass which will get you into all of the parties […]

We brokers make too damn much money

There, I said it: Broker compensation is indefensible. An independent broker who is a friend of mine and I were having — how to put it? — a robust discussion at the last monthly meeting of the Lucky Strikers Social Media Club.  We talked about commissions (without violating anti-trust laws, heaven knows). I ventured an […]

Buyers can improve their cash flow easily

  Buyers can stretch their purchasing power with a simple change they often overlook. (Flickr photo by [email protected])   When contemplating the purchase of real estate, particularly in high-priced areas such as Manhattan, buyers often forget one useful way to boost their cash flow. The omission pivots on how much of a tax benefit they […]

Get the best from your broker

Going around in an amusement park, a dance floor or an athletic field makes sense. But it doesn’t when it comes to your broker. (Flickr photo by gaco79)   Congratulations, you decided that a real estate broker is the best way to find, negotiate for and ultimate purchase a new home. Well, I suppose you […]

The Future of Facebook

For the last few years I have consistently and openly discussed the longterm objectives of Facebook and it nearly always falls on deaf ears; the future of Facebook is business, not personal. Of course it will be a combination of the two but it certainly won’t be centered on games, poking and stalking ex’s. At […]

Lucky Strikers Strike Gold with Two Real Deal mentions

Now, after two years of sitting on the sidelines, would-be investors are showing a renewed interest in Manhattan condos, the Real Deal maintains in its March issue, which was published today. Industry experts attribute their reentry to several factors, says the magazine: Prices have stabilized while rents are ticking up, mortgages are easier to obtain, […]